Social Enterprise Highlight: MPR Maxx Store Opening (Daet, Bicol, Philippines)
On October 28, 2026, entrepreneurs Margee and Prax Rajas—the visionaries behind the successful MPR Sabon Outlet chain—officially opened the doors to the first MPR Maxx Closeout Store in Daet, Camarines Norte.
This retail venture specializes in high-quality closeout inventory and deeply discounted branded products imported directly from the United States and Japan. The model directly reflects the Bayanihan Foundation’s core values of sustainability, waste reduction, and community access to affordable goods.
Looking ahead toward 2040, the Bayanihan Foundation Worldwide is shifting away from traditional, donor-reliant fundraising toward a sustainable, self-funded operational model built on social enterprise, legacy preservation, and intentional leadership.
The core of Bayanihan 2.0 is a fundamental shift toward long-term financial independence. To ensure community initiatives are never at the mercy of shifting donor trends or economic uncertainty, the foundation is launching mission-aligned social enterprises like MPR Maxx closeout store that are designed to generate recurring income streams—ensuring our charitable work is directly powered by community-driven economic empowerment.
Under an innovative social impact framework, MPR Maxx funnels 15% of all store profits directly to the Bayanihan Foundation.
Funding Agricultural Empowerment: Ube King Farming Cooperative
The revenues generated by MPR Maxx are already being reinvested directly into the foundation’s second major social enterprise: the Ube King Farming Cooperative in Bicol, Philippines.
By leveraging inherited agricultural lands in the Bicol region, the foundation is developing a cooperative focused on cultivating ube (purple yam). This agricultural venture provides sustainable local livelihoods while channeling enterprise profits back into community projects.
A milestone like this requires dedicated partners and allies working behind the scenes:
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Margee and Prax Rajas: Thank you to the entrepreneurs behind MPR Maxx for their partnership and unwavering belief in long-term enterprise sustainability.
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Rommel Kabigting & Horizon Cargo: Special thanks for ensuring our U.S. closeout shipments arrived seamlessly in time for the peak Christmas shopping season.
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Will Dix: Endless gratitude to our longtime supporter for his continuous backing and leadership through every new initiative.
Stay tuned for upcoming announcements as more details emerge on the Ube King Farming Cooperative and the foundation’s long-term roadmap to 2040 sustainability.